We had a blast creating this video for Ballet Hispanico’s 45th Anniversary Season at The Joyce Theater. Ballet Hispanico brought us a clear vision of what they wanted to say in this promotional trailer, and told us the dances they wanted to include in the edit. Their passion is easy to see, and their creative idea was so fun for us to work with.

Ballet Hispanico shared this clever FitBit commercial as an example of the direction they wanted to go in for the video. We love finding inspiration both in and outside of the dance world. Not every dance video gives us room to play with different animations of the text, selecting fonts and creating motion graphics, so this video also allowed us to demonstrate more of what we can do!

Making this video has the whole team excited to film their upcoming Joyce season, running April 5-10. Can’t wait!