NYLA Live Ideas | A Promotional Video For Their Annual Program

by | May 14, 2018 | Promotional Video

NYLA is a longtime client, and we are constantly impressed by all they do for the performing arts community.

We film New York Live Art’s Live Ideas every year, and every year I am amazed by the thought and care they put into this programming.

“Live Ideas is an annual humanities festival of arts and ideas, exploring the ideas, controversies and thinking informing a different bodily-oriented theme each time out.”New York Live Arts

This year, NYLA’s Live Ideas theme was RADICAL VISION. The discussions and performances were smart and thought-provoking and an important look at our democracy in this moment in history. I’ve had the chance to interview incredible people during the Live Arts programs, and it was so interesting to hear Bill T. Jones and Janet Wong, among other curators, conversing and planning and thinking on the edge.

After hearing them talk for just one minute, I immediately wished I could attend every single Live Ideas event!!

Trying to encapsulate everything that happens in this week-long festival in one video is definitely a challenge.

There was a lot of back and forth conversation and honing in to get the right message across and set expectations for what audience members were purchasing tickets for. We made the video faster paced to fit so much into it. We said more with text rather than on-camera interviews to amp the energy up.

It was fun to create this video, and rewarding to support such important programming.

Nel Shelby is Owner & Filmmaker for Nel Shelby Productions, her New York City-based company dedicated to dance videography and editing. Nel shares her mission to preserve and promote the art of dance with her husband, Christopher Duggan, a dance and wedding photographer. They collaborate on projects with dance companies of worldwide renown, up-and-coming choreographers, dance educators, dance schools and more. Nel is Video Producer at Jacob’s Pillow and Vail Dance Festival and is also the proud Director and Producer of PS DANCE! — a New York Emmy-nominated documentary about dance education in NYC’s public schools.